Our Team

The crew behind the magic.

Sarasota Based Team:

Executive Leadership:

Leigh Ketchum

Owner

With years of experience in the industry, Leigh has a high level of expertise in selling and ticketing circus around the globe. A talented circus music composer himself, Leigh is great to consult on all things circus & amusements.

Phillip Dusty Sadler

Co-Owner

With 30 years professional touring experience up his sleeve, Phillip is a crucial pillar to the company. As co-owner of the company, he is dedicated to pushing the boundaries of the modern circus industry.

Aaron K.

CEO

Coming from a background in international commerce, startups, and three Fortune 500 companies, Aaron aims to strengthen the core teams of Sarasota Box Office and lead the company in expanding its ticketing and marketing efforts across North America.

Louis L.

CHIEF OPERATING OFFICER

As a senior team leader with decades of experience in booking, promotion and logistics with touring companies in Canada, the USA, Europe and South America, Louis Leonard works hand in hand with the shows he represents, the various venues, subcontractors and medias to ensure that our clients have a positive seamless experience.

Shey M.

CHIEF CLIENT OFFICER

With extensive industry experience, Sheyla plays a pivotal role in shaping and overseeing the playbook that ensures consistent, scalable, and transparent client service. While multilingual and media-savvy, she helps drive SBO’s growth with adaptability and mentorship.

Lynn M.

CHIEF FINANCIAL OFFICER

Lynn oversees our financial operations, ensuring meticulous organization of accounts, timely payment of touring show expenses, and effective management of onsite cash flow. Her strategic leadership drives financial stability and supports the company’s growth and success.

Administrative:

Jazmyn Eagle-Wolf

SENIOR BOOKKEEPER

Jazmyn leads our bookkeeping team, ensuring all accounts are meticulously organized and that ticketing clients receive their payments promptly. Her attention to detail and reliable management keep our financial processes running smoothly.

Danielle Cotting

OFFICE MANAGER & PERMITTING COORDINATOR

Danielle supports all of our departments with exceptional skill. She manages scheduling, tracks KPIs, handles company paperwork, visas, and contracts, and secures permits for multiple circuses, ensuring everything runs like clockwork.

Camila Dantas

JUNIOR MEDIA BUYER & ADMINISTRATIVE ASSISTANT

Camila assists in planning, negotiating, and executing media buying strategies across various platforms to optimize advertising investments. She focuses on both digital and traditional media channels, working closely with senior media buyers and marketing teams.

Betty

Regional Manager

Betty is our highly valued office manager, she ensures all visitors are warmly welcomed to the office. She also oversees that all incoming clients have the ability to provide playful entertainment.

Bandit

Human Resources

Bandit enforces workplace policies with a firm paw and zero tolerance for nonsense. She specializes in delivering cold stares, uninvited desk audits, and monitors hallway loitering. She’s not here to make friends, she’s here to maintain order.

Booking & Logistics:

Kim Sue Valla

BOOKING & PERMITTING

Kim Sue works with land owners and venues throughout the USA and Canada to insure our clients shows have proper space and amenities for performances. Kim Sue is a proud member of the Bertini Valla circus family and brings her families multi-generation experience to the job.

Roberto de Jesus

BOOKING AGENT

Roberto serves as a Booking Agent, supporting the booking team in securing performances across Canada. He works with venue managers and landowners to ensure proper space and amenities, and assists with contracts, logistics, and communications. In his administrative role, Roberto handles scheduling, record-keeping, and general support to ensure smooth operations for the team.

Matthew Wilson

BOOKING AGENT

Matthew supports the booking team by helping secure and coordinate performance opportunities for our clients. He assists with contracts and logistics, working closely with senior agents to ensure seamless communication and smooth event planning from start to finish.

Customer Support:

Trina W.

CUSTOMER SUPPORT

Trina is a key part of our support team, known for her kindness, patience, and deep understanding of each client’s unique shows. With years of experience, she’s mastered the patterns and routes our shows follow, allowing her to provide accurate, efficient assistance. Her extensive knowledge ensures that clients receive thoughtful, tailored support every step of the way.

TJ B.

CUSTOMER SUPPORT

TJ brings years of circus industry experience to our support team, offering invaluable insight and hands-on knowledge of live event operations. He plays a vital role in supporting our clients by managing complex logistics, coordinating schedules, and troubleshooting challenges behind the scenes. TJ’s calm, can-do attitude and deep understanding of show routes ensure smooth communication and reliable support throughout every stage of the event.

Freddy M.

CUSTOMER SUPPORT

Freddy is a tech-savvy member of our support team who combines technical expertise with a customer-first approach. He skillfully troubleshoots and resolves technical issues, helping customers navigate our platforms with ease. Freddy’s ability to simplify complex problems ensures smooth, effective support that keeps both our clients and team connected.

Social Media:

Chelsea Dorato

SOCIAL MEDIA COORDINATOR

Chelsea manages our digital marketing team to ensure our client’s social media accounts are up to date and customers are responded to. A graduate of the Ringling College of Art & Design she is also is our in-hour photographer and aids in content creation.

Nick Hereau

SOCIAL MEDIA MARKETING & ANALYTICS

Nick manages our clients’ social media accounts with a focus on timely engagement and strategic visibility. He responds to customer inquiries and schedules ad campaigns in line with our proprietary social media strategy, helping each client connect with their audience in a meaningful and effective way.

Martin Dzyr

SOCIAL MEDIA MARKETING & ANALYTICS

Martin brings our brand to life online through eye-catching social media posts, thoughtful content planning, and audience-focused campaigns. From boosting visibility with paid ads to monitoring platform performance, he combines creativity with analytics to grow our digital reach in meaningful ways.

Catherine Iannucci

SOCIAL MEDIA COMMUNICATIONS

Catherine manages all direct messages, comments, and interactions across our social media platforms, acting as the voice behind the screen. With a focus on timely, thoughtful responses, She helps maintain a positive and engaging connection between our brand and its online community.

Colin Leonard

SOCIAL MEDIA MARKETING & ANALYTICS

Colin leads the charge in expanding our digital presence by creating and scheduling engaging content, managing paid ad campaigns, and analyzing performance across all platforms. With a sharp eye for data and trends, he uses targeted strategies to ensure our message connects with the right audience at the right time.

Jessie Boudrie

DIGITAL MEDIA INFLUENCERS

Jessie works closely with our digital marketing team to expand our clients’ reach by connecting with local influencers, community groups, and media outlets. Her grassroots approach to outreach helps drive awareness, boost engagement, and build lasting relationships that amplify each event’s impact in the community.

Kaya Meadows

MEDIA SPECIALIST

Kaya plays a key role in shaping and maintaining our clients’ public image through strategic media relations and communications. From crafting press releases and coordinating interviews to managing media outreach and crisis response, she ensures consistent messaging across all channels while strengthening positive relationships with the press and public.

Would you be a great fit
at Sarasota Box Office?

We would love to hear from you!

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International & Local Partners

Austria

USA Video & Photo Creation

WEB, UI, UX & GRAPHIC DESIGN

Software Development & Custom Integrations

Find out what we can do for you

Get in touch with us today and let’s transform your show’s image into something spectacular

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